Book a call →

Available for new projects

The part of your SaaSwhere signups die

I fix the stretch between someone signing up and someone paying. I've built the signup flows, trial emails and paywalls myself, so I don't start with the visuals.

3+ years designing for SaaS
Co-built 2 B2B products
Built the full signup-to-paid machine, not just screens

The funnel

Signups leak at every step, from landing to paid

I trace your funnel, find the drop-offs that are actually costing you, and redesign only those screens.

1Landing

2Signup

3Onboarding

4Activation

5Paid

The signup-to-paid journey,fixed by someone who's built one

I've helped build B2B SaaS products. I know what it costs when signups stall before they pay.

Start here

Gap Report

Find out where you're losing customers.

A journey map of the path a new user takes
A ranked list of drop-off points, worst first
A 15-minute Loom walkthrough
A prioritised fix list you can hand to your own developer

Buy the diagnosis. Use it with me or without me.

Signup Sprint

Turn the visitors you already have into signups.

Landing or pricing page rebuilt around one clear message
The copy fixed, not just the layout
A second version to test against the first

or book a call →

First Value Sprint

Get more of your signups to actually use the thing.

The first-time experience redesigned (empty state, setup steps)
The moment the product clicks identified and designed toward
The welcome and nudge emails written, not just designed

or book a call →

Signup to Paid

The whole journey, fixed in one go.

Everything in the Signup Sprint and First Value Sprint
The paywall and trial-ending screens fixed
Two weeks of tweaks after launch
N8N setup for email automations for trials

or book a call →

FAQ

Questions founders ask before the call

No unnecessary calls. I send Loom walkthroughs, you leave comments, I respond with updates. We jump on a live call only when something genuinely needs real-time discussion.
Every project includes 2 rounds of revisions. A round is one batch of consolidated feedback, so send everything at once. Additional rounds are $50 each.
Design and handoff. I deliver the redesigned screens in Figma with dev-ready specs, plus a Loom walkthrough aimed at your developer so the build is clean. I don't do the front-end build myself right now.
Usually within 3–5 business days. If you need to start sooner, mention it on the call and I'll do my best.
Yes, happy to sign before any detailed brief discussion. Just mention it on the call.
Book the free call. You'll leave with at least one useful insight on your landing page even if we don't work together.

Book a free call